Discover the latest thought leadership, cutting-edge strategies, and industry trends shaping the future
Healthcare in India - Who is the payer?
The Indian healthcare system has evolved significantly over the years, with the eradication of polio, reduction of infant mortality rate, and improvement in the overall delivery of medical services. While it is a fact that India has one of the lowest costs of healthcare services in the world, but good quality healthcare is still out of reach for the majority of the population.
The Role of Non-Users | #TurianPerspective
As the conventional definition of ‘target user’ undergoes a shift, non-users provide added perspectives which go a long way in enhancing the value proposition.