We bridge megatrends and immediate opportunities, guiding organizations across digital and physical landscapes.

Helping global startups with an India market-entry strategy via the German Accelerator
Technology, Education, Healthcare Turian Labs Technology, Education, Healthcare Turian Labs

Helping global startups with an India market-entry strategy via the German Accelerator

Turian Labs partnered with the German Accelerator on their Next Step (Asia) India program focusing on enabling the startups to gain a deeper understanding of Indian market dynamics to craft an entry strategy. Next Step Asia program is a market discovery program providing an in-depth perspective of the region's business and innovation ecosystem. It's an initiative of German Accelerator, which is run by German Entrepreneurship GmbH and is supported by the German Federal Ministry for Economic Affairs and Energy (BMWi).

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User retention study for a parental controls app
Technology, Education Turian Labs Technology, Education Turian Labs

User retention study for a parental controls app

A global tech major had developed an app to help children in rural India, read better. The challenge was to understand the factors that play in onboarding and retention of the users (children and at time parents). This study needed a in-situ ethnographic study where our research team stayed in a village for over a month to study the parent-child-app-learning interactions.

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