We bridge megatrends and immediate opportunities, guiding organizations across digital and physical landscapes.

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Turian Labs 6/15/16 Turian Labs 6/15/16

Design-led feasibility research for a new product platform

The construction equipment division of an Indian conglomerate was considering launching a higher tonnage crane. Their options included either upgrading existing hydra cranes to higher tonnage (a quicker plan), or opt for a completely new platform, with better scalability but a higher gestation period.